Even in the digital / visual / social media age of micro-mini attention spans, writing rules. Whether you want to persuade, explain, entertain or sell, if you can’t get your ideas across in words, the rest of it is just eye candy.
To hone your writing skills, take a look a writing rock star: Plato.
The classical Greek philosopher Plato was a mathematician, writer of philosophical dialogues, and founder of the Academy of Athens, the first institution of higher learning in the Western world.
He was also one of the first regular users of an alarm clock (a water alarm clock, specifically). And that makes him a writing rock star.
Set an alarm, spare the writing angst.
How many times have you sat down in front of a blank page and froze? Like I do on just about every piece I write, including this one. You think about how much you have to accomplish, how many pages to fill, what to say, how to say it, why it needs to be said, and on and on and on.
Minutes, hours, days later, and the page is still blank.
That’s why you need to take a lesson from Plato and make a simple alarm clock (or timer) your most important writing tool. Here’s how: